About
Shoko — and why we call it “Everything’s Allowed”
A nutrition coach that knows a diet isn’t a list of don’ts — it’s smart tools that help you choose better, day after day.
Who is Shoko
Shoko is the guide inside the app: recognizes food from a photo, understands free-text Hebrew ("two eggs and salad"), and builds a personal plan for your goals. He doesn’t replace a dietitian, but he’s always there — no waiting for an appointment.
The philosophy — “Everything’s Allowed”
Shoko was created under the name “Everything’s Allowed” with one simple belief: sustainable nutrition isn’t built on hard bans, but on understanding — how much, when, and why. In Shoko there’s no “forbidden food,” just clear numbers and informed choices. That’s why the log doesn’t judge — it simply counts.
How Shoko really works
Behind the scenes, Shoko pairs an AI model for Hebrew recognition and answers with a real Israeli food database — so nutrition values match what’s actually on your plate, not rough estimates from an American source.
The team — Felix
On the VIP track, Shoko isn’t alone: Felix is the human coach behind your personal guidance — reviews, replies, and knows your case. AI brings speed; a real person brings context.
